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Emerald 18 LTD
Quality Cut Gemstones

Rosalina was inspired by the figure of an elegant and mysterious Italian woman, who picks fresh flowers in the fields
every morning while spreading love to all the passers-by. The brand’s guidelines were romance and accessibility,
alongside a luxurious and mature image. According to the concept, the store sells fresh flowers collected in the morning to give the customer an authentic product that lasts longer.

PACKING PHOTOGRAPHY BY HAIM AFRIAT   |  FLOWER ARRANGEMENT BY YAHAV GREEN

Rosalina was inspired by the figure of an elegant and mysterious Italian woman, who picks fresh flowers in the fields every morning while spreading love to all the passers-by. The brand’s guidelines were romance and accessibility, alongside a luxurious and mature image. According to the concept, the store sells fresh flowers collected in the morning to give the customer an authentic product that lasts longer.

PACKING PHOTOGRAPHY BY
HAIM AFRIAT

FLOWER ARRANGEMENT BY
YAHAV GREEN

BRANDING IDENTITY
THE BRANDING
PACKING

For the packaging design, I was asked to create a sweet, iconic, and memorable look that will speak to a wide and diverse target audience. We decided to incorporate messages that bring a smile, in the form of jaunty romantic sentences on top of and inside the packaging.

SWIPE TO SEE THE LOVE BOX

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